Comparing Google Tensor Versus Apple A15

Perhaps the introduction of Apple’s new M1 Pro and M1 Max chips for MacBooks will stand as the most important consumer tech news for this year. Apple used M1 architecture for the A15 chip included with the iPhone 13 Series too. As a company, Apple started developing its chips a few years ago, and the company’s resources give them an advantage over other phone producers and even many dedicated chip companies.

Now it’s Google’s turn to get some headlines with the unveiling of their proprietary chip, Tensor, for Google Pixel 6. Of course, Google and Apple are rivals as giant tech companies, but does the new Tensor chip match Apple’s A15 Bionic?

Google developed Tensor to work with Android devices and announced that their new chip improved processing speeds while conserving power. Even more, they developed this technology to help support AI and machine learning.

According to LaptopCheck, Tensor posted a solid performance that beat the Snapdragon 888 and Exynos 2100 in benchmark scores. At the same time, Apple’s A15 still emerged as the unrivaled victor. While Google boasted that the true strength of the Tensor lies in its machine learning abilities, the A15 performed about 70 percent faster.

For the sake of fairness, Apple has invested in its proprietary chip technology for years. Nevertheless, the Tensor chipset still appears to outperform all of its competitors in the Android market.

Regardless, most smartphone users will probably keep buying the operating system they have already grown accustomed to. In addition, most customers don’t base a smartphone decision on which company has the best chip.

Also, many phone users base their purchase decisions on several factors and not just the chipset’s performance. In this case, the Google Pixel 6 and Pixel 6 Pro offer plenty of attractive features for Android or even some iPhone users.

For instance, the $899 Pixel 6 Pro competes well with the $999 iPhone 13 Pro with its larger display, 50MP primary camera sensor, and 120Hz top refresh rate. Tom’s Guide also mentioned that the Pixel 6 will run with Android 12, which will offer users a new experience.

In other words, most people who buy a Google Pixel 6 smartphone won’t suffer from buyer’s remorse. Like Apple, Google offers a trade-in program that lets customers get credit for a new smartphone by trading in their old Pixel or even a used Samsung, LG, Motorola, or Apple phone.

This program lets customers save money on the mid-priced Pixel 6 or the higher-end Pixel 6 Pro while ensuring reduced waste and a supply of refurbished phones for budget-minded consumers.

Right now, Apple appears to have won the battle between smartphone chips. Still, Google’s first attempt at designing their processor produced a solid contender, besting many rivals. Moreover, neither company stopped innovating, so this rivalry will create more exciting technology next year. For instance, industry watchers have already published rumors about next year’s iPhone 14.

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